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De Beers Group today announced the value of rough diamond sales (Global Sightholder Sales and Auctions) for the tenth sales cycle of 2021. Owing to the restrictions on the movement of people and products in various jurisdictions around the globe, De Beers Group has continued to implement a more flexible approach to rough diamond sales during the tenth sales cycle of 2021, with the Sight event extended beyond its normal week-long duration. As a result, the provisional rough diamond sales figure quoted for Cycle 10 represents the expected sales value for the period 6 December to 21 December and remains subject to adjustment based on final completed sales.
| Cycle 10 2021 (provisional)1 | Cycle 9 2021 (actual)2 | Cycle 10 2020 (actual) | |
| Sales value3 ($m) | 332 | 438 | 452 |
Notes to this table are shown at the bottom of this page.
Bruce Cleaver, CEO, De Beers Group, said: “Rough diamond demand and midstream sentiment continued to be positive in the final sales cycle of 2021, although as anticipated we saw some impact on sales ahead of the seasonal closure of polishing factories in southern Africa over the Christmas period. Nonetheless, despite the ongoing challenges of Covid-19, our rough diamond sales for the year are higher than what we saw in 2019 before the onset of the pandemic, and much higher than our sales in 2020. Consumer demand for diamond jewellery is continuing to perform very well over the key holiday period, so we head towards the new year with positive trading conditions and industry sentiment.”
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1 Cycle 10 2021 provisional sales value represents sales as at 21 December 2021.
2 Cycle 9 2021 actual sales value represents sales between the dates of 8 November to 23 November.
3 Sales values are quoted on a consolidated accounting basis. Auction sales included in a given cycle are the sum of all sales between the end of the preceding cycle and the end of the noted cycle.
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About De Beers Group
Established in 1888, De Beers Group is the world’s leading diamond company with expertise in the exploration, mining and marketing of diamonds. Together with its joint venture partners, De Beers Group employs around 20,000 people across the diamond pipeline and is the world’s largest diamond producer by value, with diamond mining operations in Botswana, Canada, Namibia and South Africa. Innovation sits at the heart of the De Beers Group strategy as it develops a portfolio of offers, including De Beers Jewellers and Forevermark, and other pioneering solutions such as diamond sourcing and traceability initiatives, including GemFair and Tracr. De Beers Group is committed to ‘Building Forever,’ a holistic and integrated approach for creating a better future – where safety, human rights and ethical integrity continue to be paramount; where communities thrive and the environment is protected; and where there are equal opportunities for all. De Beers Group is a member of the Anglo American plc group. For further information, visit www.debeersgroup.com.