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Forevermark announced at the 2015 Forevermark Forum a partnership with Diamond Asset Advisors (DAA) to introduce a Diamond Asset Service Program exclusively for Forevermark Jewelers. Designed to address challenges faced by jewelers, the program will lead innovation in the diamond sector and increase value in the Forevermark offer for small business owners around the country.

With a simple application process, the Diamond Asset Service Program allows Forevermark partners to obtain Forevermark diamonds on advantageous cash terms. Retailers have the flexibility to add inventory quickly at peak selling periods, carry larger diamonds, and broaden their selection of diamonds without the heavy capital outlay up front. The cost of the diamond becomes payable only when it is sold, but it may also be repaid earlier with no penalty. Rates are transparent and competitive.

Unlike other diamond brands and generic diamonds, DAA chooses to partner with Forevermark because the diamonds are offered and graded by the De Beers Group of Companies. In addition, the promise that comes with each Forevermark unique inscription adds confidence to the quality and value of the diamond.